Create a Brand Ads Campaign

Create a Brand Ads Campaign

Creating a Successful Campaign in Ad Manager

Setting up your campaign in Ad Manager is a straightforward process. By following these simple steps, you can easily create and launch your first campaign. Let’s dive in:

Step 1: Access Ad Manager

To get started log in to  Seller Lab

Once logged in:

  1. Click on the side menu button

  2. Select Ads and Promotions

  3. Select Ad Manager

Step 2: Choose Your Campaign Ad Type

In the Main Campaigns dashboard, click the Create Campaign button at the top right of the screen.  You'll be prompted to choose your Ad Type;  select Brand Ads.

Step 3: General Information

Here, you’ll provide the essential details for your campaign

  1. Campaign Name: Enter a unique name for your campaign in the provided field
  2. Start Date: Choose the start date for your campaign. This will be the 'Go live' date of your campaign, and you can select future dates as well
  3. End Date: Select an end date for your campaign. For maximum benefit, we recommend having no end date, which is selected by default to allow your campaign to run continuously
  4. Ad Format: Select either standard  or  video formats 
  5. Maximum Budget: Set the maximum amount you're willing to spend based on the selected frequency which is set to daily by default

Step 4: Product Selection 

In this section, for better results, we advise you to select products with similar types, categories, or price ranges. The maximum number of SKUs that can be advertised in one Brand Ads campaign is 5.

Step 5: Brand Details

In this section follow the following steps: 

  1. Add your brand’s English logo and optionally your Arabic logo
  2. Insert your brand name and a catchy headline both in English and Arabic 
  3. insert the link to your brand’s storefront or any other custom landing page on noon
Notes
All details should abide by Brand Ads Creative Guidelines
If you have selected the standard ad format, you have the option of adding  a banner to showcase a lifestyle image or unique value proposition. If you  have selected the  video ad format, you have to upload a video relevant to your campaign. Both formats are subject to approval. If rejected, kindly make necessary changes  according to the guidelines and re-submit. For more details, contact adsupport@noon.com

Step 6: Targeting Methods

Now, select between two targeting methods.

Auto Targeting (Recommended for new advertisers)

Your ads will automatically match with the most relevant categories and keywords. 

  • Enter the bid amount (Maximum amount you're willing to pay per click)

Manual Targeting

It provides you with greater control by allowing you to select specific targets  (keywords or categories) for which you want your advertised products to appear. This enables you to set a different bid amount for each selected target.

  1. Keyword Targeting:
    1. Choose keywords from our recommended tab. Alternatively, you can enter keywords you want to target for the campaign
  2. Category Targeting:
    1. Select relevant product categories and subcategories for which you want your advertised products to appear when customers browse them 
Notes
We provide a recommended bid range and suggest you bid the same. Consider bidding higher if the target is a priority

Step 7: Summary 

If you are satisfied with the campaign, simply click on “ Save & Launch”, to activate your campaign or if you are unsure about anything related to the campaign or require more time before launching, you can save the campaign as a draft by clicking on “Save as Draft”. Kindly note that the campaign will go through a quality control process first and will be live depending on approval.

Want to learn more about advertising? 

Sign up for our training sessions: English, Arabic

Got further questions? 

Contact us at adsupport@noon.com 

Ready to launch campaigns? 

Start now at advertise.noon.com

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