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How to Create a Display Ads Campaign

Note: You must be a registered noon Partner to create self-serve ad campaigns.

Creating a Display Ads Campaign using Ad Manager is a straightforward process. Simply, follow the steps below:

Click on "Create Campaign" at the top right of the Campaigns Page.

Select "Display Ads". Then, click on "Select & Continue".

1. Seller Selection

Enter the Partner IDs of the sellers whose products you want to advertise.

Note: this option is available for sellers who have multiple accounts

2. Landing Page

Here are the steps for the Landing Page Section with the two options (Live Link or Custom Landing Page):

Insert a Live Link

Select the Live Link Option: Choose the Insert a Live Link option to use an existing product landing page from your store.

Click on the link to select a category, brand, and seller for your product.

Copy and Paste the Link: Once you’ve selected the relevant details, copy the link and paste it into the provided field.

Create a Custom Landing Page

Select the Custom Landing Page Option: Choose the Create a Custom Landing Page option to build a unique landing page for your campaign.

Enter the Page Title: Enter a title for your landing page in English (mandatory) and optionally in Arabic.

Select Your Products: Choose the products you want to display on your custom landing page.

Upload a Banner (Optional): Optionally, upload a banner to showcase your products or unique value proposition on the custom landing page.

Note: All details should abide by Display Ads Creative Guidelines

3. Creative Banner

In the Creative Banner section, upload your creatives for the campaign both in English and Arabic, with the supported format and dimensions for desktop and mobile.

If you do not have a banner, you can generate one with AI using our creative builder by selecting a product from the dropdown

4. Bidding

At the Bidding level, enter your bid amount for the Cost-Per-Thousand Impressions. We recommend choosing an amount equal or greater than the minimum bid for your ad to win.

5. Audience Targeting

Define who should see your ads based on interests and recent activity

Retargeting

Choose from a recommended list of personalized segments

Or Browse audience segments as follows

  • Choose Intent: Target users based on actions like viewed products, added to cart, or completed a purchase

  • Select Lookback Window: Define how recent the activity was - choose from 14, 30, 90, or 365 days

  • Refine by Brand or Category: Apply your targeting to specific brands or product categories

Demographic

Target customers based on their Gender, Nationality or City.

Note: Each rule added works independently using OR logic, meaning a user only needs to match one condition to be included in your audience.

6. View Frequency Capping

Choose how many times the user sees your ad within a specific time period (currently only available as daily) to improve the relevance of your ads and control your spends.


💡Tip: We recommend using a 3-view daily frequency capping


7. General Settings 

Set the general settings of your campaign.

  • Campaign Name: Enter a unique name for your campaign in the provided field for easier identification

  • Start Date: Choose the start date for your campaign. This will be the 'Go live' date of your campaign, and you can select future dates as well

  • End Date: Select an end date for your campaign. For maximum benefit, select no end date to allow your campaign to run continuously

  • Maximum Daily Budget: Enter the maximum amount you're willing to spend based on your campaign each day

Click on “ Launch Campaign” to launch it or click on “Save as Draft” to save it as such.

Note: The campaign will go through a quality control process first and will be live depending on approval.



Need more help? Email us at [email protected]m

Our dedicated support team will answer all your questions

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