MomCozy launched a comprehensive ad campaign on noon, utilizing a strategic blend of Product Ads, Brand Ads, and Display Ads. This campaign yielded impressive results, significantly boosting conversions and driving brand awareness.
The campaign generated over 25 million impressions, reaching a vast audience and over 159 thousand clicks, demonstrating strong user interest in MomCozy's products and brand. This led to a significant increase in user engagement with product views surging by 1.3 times. The campaign also led to a remarkable 50 times increase in "add to cart" actions, directly translating into a 136% growth in sales within just six months.
MomCozy secured leading visibility within its category on noon, solidifying its position as a prominent player in the market.
Jolin, Brand Manager at MomCozy, commented on the campaign's success:
“Engaging with noon ads solutions not only increased our sales but also boosted the visibility of our brand on the platform. Clearly, our advertising investment has allowed us to generate more traffic, word of mouth, and brand awareness.”